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Clothing
Evelyn Cotton Dress
Evelyn Cotton Dress
Channel the inner European cool-girl vibe with Brøgger's Evelyn dress. Crafted in cotton with a striped pattern, the sleeveless mini features a ruffled neck and ruffled drawstring shoulders, while the tiered construction is finished with an asymmetrical ruffle. Layer over a long-sleeved shirt now, and wear on its own on warmer days.
AED1,520.-
Ounass
Ellen Cotton Poplin Dress
Ellen Cotton Poplin Dress
The Ellen dress from Danish designer, Brogger, is a testament to the label's playful aesthetic. Cut from pure cotton poplin, the breezy edit is easily slipped on and flatters the frame with its oversized cut. Style with gold-tone hoop earrings and a low-profile sneaker.
AED1,920.-
Ounass
Otti Coat Dress
Otti Coat Dress
Created in London by a Danish designer, Brøgger's pieces exude cool-girl style and the Otti dress is proof. Crafted with a tonal check pattern, it features a spread collar and button closure, with drawstring along the long sleeves and a ruffled high-low skirt. Wear with contrast combat boots for an of-the-moment edit.
AED1,640.-
Ounass
Aubrey Ruffle Gown
Aubrey Ruffle Gown
Designer Julie Brøgger merges influences from Denmark and London to create an aesthetic that sways between sharp lines and soft draping evident in this Aubrey Gown. Made from pure cotton, the gown features a square neckline, ruffle straps, a tiered pattern and an asymmetrical hemline. Style with a chic bag and chunky sandals for a relaxed brunch with the girls or your next beach staycation.
AED2,000.-
Ounass
Esther Midi Dress
Esther Midi Dress
Minimal with a feminine edge, the Esther midi dress displays Brogger's coveted sleekness. To capture a soft, easy-going aesthetic, the design is made from lightweight cotton poplin, completed by ruched sleeves and tiered ruffled trims. Keep the design casual with an embossed shoulder bag and calfskin sneakers.
AED1,700.-
Ounass
Liv Cotton Poplin Gown
Liv Cotton Poplin Gown
Capturing easy-going glamour at its finest, the Liv cotton poplin gown looks to Brogger's signature house codes for inspiration. Voluminous with feminine accents, the design boasts a ruched, short-sleeved top, falling into a lavish maxi skirt with frilled tiers. Bring a bold statement to the gown with a chain shoulder bag and platform slides.
AED1,780.-
Ounass
Hanne Dress in Cotton
Hanne Dress in Cotton
Combining feminine details with sharp tailoring, the Hanne dress offers a striking piece for casual edits. Boasting highly contrasting accents, this soft cotton dress features a sharp, point collar and asymmetric, ruffled tiers along its mini skirt. Match its edgy allure with knee-high boots.
AED3,250.-
Ounass
Pernille Dress in Cotton
Pernille Dress in Cotton
The Pernille dress showcases Brogger's playfully bold aesthetic and quality-focused craftsmanship. Crafted from polka-dotted cotton, the summery mini is shaped with short puffed sleeves, an empire waist and a flared skirt for a dreamy and feminine look. To accent the square neckline, choose a choker or delicate pendant.
AED3,250.-
Ounass
Rikke Midi Dress in Recycled Taffeta
Rikke Midi Dress in Recycled Taffeta
Brogger's Rikke dress reflects the label's playfully mingling of day and evening styling. Crisp and structured in recycled taffeta, the curve-hugging fit of the bodice is balanced by the volume of the contrasting textured puffed sleeves and flared hem. For the weekend, style with a leather tote and slides.
AED4,200.-
Ounass
Karla Midi Dress in Crushed Ripstop
Karla Midi Dress in Crushed Ripstop
Brogger opts for a playful and effortlessly feminine mood for the new Karla midi dress. Crafted from crushed ripstop fabric, its relaxed silhouette is enriched with ruffled accents and tie-up details at the balloon sleeves and back. Complete the look with a tonal baguette bag and block-heeled mules.
AED3,300.-
Ounass
Bine Coat Dress in Crushed Ripstop
Bine Coat Dress in Crushed Ripstop
Brogger's Bine is a versatile piece that can be worn as a coat or a dress. Its fluid and flattering oversized silhouette is accented with soft ruffly trims and cascades elegantly to an asymmetrical maxi-length hem. Flat sandals and heels will both work well with this new season style.
AED4,450.-
Ounass
Laila Maxi Gown in Recycled Crushed Ripstop
Laila Maxi Gown in Recycled Crushed Ripstop
British label Brogger's new Laila maxi gown is a charming choice for special occasions. Luxurious and feminine, it is crafted from checked textured fabric, and features puffed shoulder long sleeves and a ruffled trim that wraps around the tiered hem. Style yours with delicate jewellery and neutral-tone leather sandals.
AED4,150.-
Ounass
Aubrey Ruffle Gown
Aubrey Ruffle Gown
Designer Julie Brøgger merges influences from Denmark and London to create an aesthetic that sways between sharp lines and soft draping evident in this Aubrey Gown. Made from pure cotton, the gown features a square neckline, ruffle straps, a tiered pattern and an asymmetrical hemline. Style with a chic bag and sneakers for a relaxed brunch with the girls or your next beach staycation.
AED3,000.-
Ounass
Adalee Dress
Adalee Dress
Created in London by a Danish designer, Brøgger creates playful pieces for the new-season wardrobe, such as the Adalee dress. Designed with a tiered construction detailed with ruffles, it features an elasticated neckline and ruffled shoulder straps. Wear with flat leather slides or sleek sneakers to further the carefree spirit.
AED1,580.-
Ounass
Emery Midi Dress
Emery Midi Dress
The playful, bold fashion aesthetic comes easy to London-based label Brogger and the Emery dress is proof. This flowy sleeveless design features cleverly placed ruched details and soft ruffles for a breezy look. Its frilled high-low hemline is perfect for showing off chunky sandals or a pair of sneakers.
AED2,125.-
Ounass
Sofie Midi Dress in Cotton
Sofie Midi Dress in Cotton
The Sofie midi is a beguilingly feminine proposition from London-based label Brogger. A breezy sun-dress with vintage vibes, it is crafted from dotted cotton and features fluttery ruffled shoulders and a low back with tie-up detailing. For warm days, style it with a tote and peep-toe sandals.
AED3,700.-
Ounass
Alice Dress in Crushed Ripstop
Alice Dress in Crushed Ripstop
A vibrant hue and ultra-feminine details make the Alice dress a stand-out piece in Brogger's latest collection. Updating casual wardrobes with a statement silhouette, the dress boasts a frilled, sleeveless top, flowing into an asymmetric maxi skirt. Mirror its chicness with an embossed leather mini bag and scultped kitten heels.
AED4,450.-
Ounass
Britta Coat Dress in Crushed Ripstop
Britta Coat Dress in Crushed Ripstop
Dedicated to crafting seasonless statements, Brogger completes its latest edit with the Britta coat dress. Shifting away from the traditional shirt dress, it's completed with ruched ruffles and an asymmetric, flared silhouette. Let its vibrant hue stay in the spotlight with a neutral handbag and understated sneakers.
AED4,300.-
Ounass
Marie Dress in Recycled Taffeta
Marie Dress in Recycled Taffeta
The Marie puffed-sleeve dress from Brogger's new collection reveals the label's playfully feminine aesthetic. Iterated in sustainable taffeta, it is intricately detailed with stitching and gathers through the bodice to introduce an interesting textural element while emphasising the relaxed silhouette. Complete your edit with minimalistic accessories.
AED4,350.-
Ounass
Ina Maxi Dress in Cotton Poplin
Ina Maxi Dress in Cotton Poplin
The Ina maxi dress showcases the feminine signature details that London-based brand Brogger is known for. Cut from cotton poplin for a naturally cool feel, it is styled with a point collar, shirt pockets and a ruffle-tiered skirt. Style with a chain-strap bag and square-toed mules.
AED3,800.-
Ounass
Ella Maxi Gown in Recycled Textured Polyester
Ella Maxi Gown in Recycled Textured Polyester
You'll be all set for the next big event when you have the Ella gown from Brogger in your wardrobe. Sophisticated and contemporary, its oversized silhouette is highlighted with ruffled trims and an asymmetrical maxi hem. Highlight its sleeveless design with a stack of bangles and complete the look with stilettos.
AED4,300.-
Ounass

About Dresses

Do you find yourself thinking ‘what should I wear today’ often? Well, you are not alone. Even a style pro can be hit with such a question many times. If you love dresses, choosing stylish ones and donning them right is the ultimate trick. In this page, we will unveil how to do that, so read on. 

The most common function of dresses is to provide coverage, warmth, and protection to the body. With the passage of time, wearing them has become a socio-cultural phenomenon. However, that only happened after humans began to live together in high numbers in localities and established colonies. Different civilisations adopted various forms and styles of long apparels, giving birth to specific forms, structures, and elements in them. Throughout history, these clothing pieces have become a wardrobe staple among people from all social classes. And if you are planning for your next shopping adventure, we will give you some ideas on which ones to add to your dress collection. 

Make waves with these ultimate forms of dresses 

There are hundreds of dresses in every style imaginable. And because of that, it is only normal to feel lost when you are shopping online. Our advice is to determine your requirements and preferences to make the entire process as easy and convenient as possible. Of course, you also need to understand a dress’ features and its suitability to your body type to make the right choice. What is more, your colour of choice will be at play since you need to pick based on your skin tone. We compiled below a few recommendations and suggestions that will help you stock your wardrobe with some of the best dresses available in the market today. So, keep reading to find them out. 

Women’s casual dresses

There are so many types of dresses in the world, which is why deciphering the right casual dress for women tends to get difficult sometimes. Mini dresses are perfect for night outs, whereas tailored printed suits pack a serious punch. From casual maxi dresses to asymmetrical dresses, tunics, and A-lines, the list of casual apparel is endless. Since dressing up can often make or break your look, it is imperative to choose based on the occasion. Thus, opting for something casual is a no-no when searching for a dress to wear to a wedding. However, if you want a chic New Year’s Eve dress, you can style sparkly sequin dresses casually. 

Mens’s dresses and skirts

The fashion industry took a leap forward by introducing skirts for men. Though they wear it only to make a fashion statement in public, men are no strangers to wearing skirts and beautiful apparels. The battle dress for Scottish men is a classic example. Apart from this, there are other variations of dresses available for men. From jeans to shorts, high-end T-shirts, and formal shirts, the options are endless. However, being a gentleman is knowing what to wear at the right event. The good news is, you can find your dream dress for any special occasions such as weddings, graduations, and more here on Shops.ae. Plus, you have countless options to select from including tuxedos, jeans, shirt with bow ties, and much more. 

Summer dresses 

Diversity is the spice of life. Whether you are at the office or soaking in the sun, there is a proper outfit for every place and occasion. Wedding dresses with sleeves and strapless bodycons for summer weddings are a few examples. In short, there are various apparels out there that can help you stay protected from the sun stylishly. Alternatively, there are also throw-on beach dresses and wraps that will glam you up on any occasion. From a holiday party to a pleasant afternoon lunch in the garden, an excellent piece of clothing will make you stand out in the crowd. 

Skirts 

Ladies, when was the last time you wore your favourite skirt? We hope most of you regularly wear it unless you are in an area where you can freeze to death. Skirts offer convenience much more than beauty. Moreover, they are healthier than pants because pants block the blood flow in the pelvic organs. Whereas the skirt is a loose attire that offers you relaxed blood flow throughout the legs and the pelvic region. In short, if you choose to wear a skirt, then you can look gorgeous, elegant, calm, and confident. Our product search engine is a treasure trove of skirts from an array of brands and shops, so explore them today!  

 

Tips on how to buy the best Dresses online in Dubai

For sure, you will agree that it is common to hold on to clothes that never really see the world and make less sensible decisions when buying them. To avoid this, follow the tips and tricks we compiled below. We guarantee that keeping them in mind will help you spend wisely and transform your look this season effortlessly. What is more, you will have a better and more fun shopping experience like never before. So, let us get started.

  • Buy men’s dresses and skirts suitable for all occasions – We all love purchasing something new for a special occasion. However, we end up guilty of it when that certain dress rarely gets more than one outing. Therefore, rather than purchasing something that is event-specific, go for something simple such as shirt dresses, transfers, and halter dresses. This way, you will be able to wear them repeatedly.
  • Do not store something that does not fit – It is quite common to hold on to something that does not fit you in hopes that it will someday. However, what many people do not realise is that this habit is one of the worst things to do. This is particularly true if you are trying to limit the number of apparels in your wardrobe. Try to be a minimalist by donating any of your clothing pieces that do not fit anymore.
  • Avoid outfits that do not suit you – Many of us fill our closets with outfits that we love rather than the ones that look good on us. Often, we buy something on a whim because it is a big trend, or it looks good on someone else. But because it does not suit us, we never really take it out of our cupboards. Remember that if a piece of clothing does not make you feel comfortable, then it is not worth investing in.
  • Know your style – Getting a classy dress is not complicated at all. You can analyse your personal preference rather than asking for an opinion. This is the key to help you make a wise decision. Look at your choice of colour, style, and pattern. Therefore, buy outfits that suit all your criteria and offer comfort along with style. Always try and buy apparels that flatter your figure.
  • Avoid attires that overexpose – Dressing classy is the key to success and doing so requires a bit of modesty. So, avoid baring tops, miniskirts, and revealing low décolletage. Instead, go for necklines that are typically collared, boatneck, or V-neck. Jersey dresses are one classic example. Alternatively, you can also try square, cowl, or scoop necks. Just remember that regardless of the type of dress you wear, your cleavage and belly button are covered.
  • Do not go overboard with accessories – If you are aiming for a sophisticated look that is both classy yet stylish, then go for simple accessories. You can opt for earrings made of pearl or diamonds, or you can also don gold bangles. What’s more, you can wear long pendants and scarves to elevate your look. Also, do not forget the colour of your shoes. Boots, slingbacks, and ballet flats in cream, navy, or black go well with a multitude of attires.

The first impression is everything, and a dress is a considerable part of leaving a mark on someone or at someplace. From tricot dresses to maternity, vintage, and bandeau, there is an overabundance of their types. This makes choosing a dress quite a perplexing endeavour.  Even pros do not get it right every time. Nevertheless, it is always a fun experience, as you get to explore and try-out various apparels and admire yourself in them.

Question & Answer

What dresses are in style now?

Dresses are more of a necessity than a luxury. Therefore, they never seem to go out of style regardless of the season. However, the only thing that evolves is their type. From snazzy cocktail dresses to stylish polo dresses, fabulous peplum dresses, and stunning skater dresses, there are now a lot of variations to select from for a specific occasion. These come in different makes, cuts, designs, and patterns. Hence, you can always portray your personality through the choice you make.

Which dresses are in fashion today?

Dresses are a wardrobe staple, and you cannot disregard them, as they are critical in glamming you up. However, they have often been subjected to harsh transformations over the years since their inception. So, you need to choose wisely. Nowadays, they are widely available in distinct types and styles. Some of the popular dresses that are on-trend right now are balloon dresses, caftans, sleeve dresses, evening, knitted, blouse dresses, and many more. 

Which dresses should I buy? 

Buying a dress is a tricky business because its types are limitless. From skater dresses to peplums, there are unique and stylish varieties of them available in the market. Therefore, when shopping, the comfort factor is weighed more than any other aspect. Also, it is imperative to look for dresses that suit you best, stylish, and can stand the test of time. This way, you can save your hard-earned cash and experience satisfaction with your purchase.

Are dresses comfortable?

The right dress can make you feel magical, which is why we love ditching those pants and getting all gussied up when heading out for an occasion. However, pulling something off that is stylish may end up uncomfortable after some time. Therefore, no matter how fancy a dress might be if they are not comfortable and of the right fit, you will find yourself disposing of them eventually. The key is to shop wisely.

Want to go shopping for dresses online? You can get your dream attire delivered right at your doorsteps through Shops.ae. We are a superfast online shopping engine where you can shop for ladies’ tops in the UAE, long dresses in Dubai, men’s summer wedding dresses, and so much more. Moreover, you can explore an extensive range of attires from top brands such as ASOS, Zara, Gucci, Denim, Debenhams, Versace, Forever 21, Adidas, H&M, and Next. They are widely offered in more than 500 stores here. So, shop till you drop and transform your look this season!