Think of the world’s most iconic t-shirts. Bob Marley, tuxedo or even the Three Wold Moon, what do they all have in common? What is similar is that these have become the favourite t-shirts among people around the world? Well, it is the t-shirt design that has been custom made and etched onto the t-shirt. You call such t-shirt the imprime shirts.

These printed shirts are the right icon of pop culture, a real foundation of the decorated apparel industry and the epitome of cool casualness. But have you ever wondered where this clothing came from? The roots of imprime shirts date back to ancient China. It was during those times that the technique of stencil printing was popular. This was sometime during the Song Dynasty. Initially, this process used silkscreens, hence the other widespread name silk screening. Over the years, this technique transformed and spread to other Asian countries like Japan. However, the printing t-shirts came together only in the 1950s, when several companies started to decorate t-shirts with characters and company names. As the t-shirt became popular, the screen-printing techniques became even more improved. Being versatile, they now have become one of the best garments and a method to establish a specific brand in the market.

Five reasons why buying imprime shirts is a great idea

Whenever you think of starting a business, you think of marketing your brand in every possible way. But custom t-shirt printing is by far the best idea to put your brand among the audience. Why? Well, customising your shirt is fun and cool. Just imagine designing your t-shirt, having your t-shirt designs and selling them with your label—that’s happiness. Isn’t it? But there is more to this. The imprime shirts can achieve much more than just being a brand label. Now, here are a few advantages of having your imprime shirts, especially if you are a business owner.

Your brand reaches your audience easily with custom t-shirt printing

Every single year, thousands of businesses get started. This makes the marketing of your brand a little tricky. It becomes a daunting task to divert the attention of your target audience to your brand. This is when these imprime shirts come in handy. Have you ever thought about why car companies put their logos on the front and back of their cars? It is for branding purposes. Placing a logo and other information about the brand on the imprime shirts helps companies create awareness about the brand, thereby drawing the audience attention. They can communicate the brand message in a friendly way, which is why you can wear them anytime and anywhere. And the best part, there is no chance that the person wearing them goes unnoticed.

Gain customer loyalty without the hassle by customising your shirt

If you are an owner of the company, you know that making a mark in this highly competitive world isn’t an easy job. This is probably because most of the competitors are just a few clicks away. This is why it takes months or even years to gain the desired customer loyalty. Many types of research have shown that customers are willing to stick around with those companies that have built a great experience for them. Websites and promotional events are great tools to market your brand. However, instead of just depending on them, you could give out these imprime shirts as a freebie on a minimum purchase of any product. Well, people usually love such gestures and come back for more. This way, you could retain old customers and make new ones unique.

You can go eco-friendly with custom made shirts

Of course, amidst all this environment is also the primary concern. Rather than using bulk pamphlets and leaflets to spread the word about your brand, you can opt for these imprint shirts to trumpet your business. You could also print in some awesome quotes about environmental protection that’ll motivate people to protect the planet. They also use minimal energy and carbon. This is why you can consider them as an off the clock marketing tool. A well designed eco-friendly imprime t-shirt will encourage all the employees to wear them anytime and anywhere. Thus, helping companies in building brand identity without intervening in the works of mother nature.

It is a cost-effective option

Financial constraints while the onset of a business is quite apparent. However, for this reason, brand marketing cannot be put aside. But what if we tell you that these imprime shirts are one of the best economical options to promote your name among the target audience. As compared to other advertising methods such as hoardings and TV ads, imprime shirts are one of the most cost-effective solutions to promote your business. With the advancement of technology, there are even online t-shirt maker tools to design your perfect printed t-shirt easily. In addition to this, a good quality imprime shirt will have a longer lifespan, thereby helping the brand in getting more visibility for a more extended period. This has increased the demand for these shirts.

Boosting team spirit of your staff

A friendly environment and a healthy team relation are imperative for companies to succeed in what they do. This is also one of the reasons why boosting the team spirit of your employees from time to time is essential. Over the past few years, many organisations have started realising the importance of creating an influential company culture. What can be better than a company t-shirt that makes you feel the oneness and uniformity of the company? There is no denying the fact that the imprime shirts are a great way to develop a strong emotional bond with the company. They unite the internal teams, thus accentuating motivations and commitment among the employees of cultural diversity. This, in turn, increases the chances of success and helps achieve the company’s goals efficiently.